MCG Plays Pivotal Role in Virginia's Victories
MCG Senior Vice President Alan Moore led the VA Coordinated Campaign, which was the VA Democratic Party's first coordinated effort carried out solely for state legislative campaigns. This program helped reclaim the Virginia Senate for the first time in a decade and gained a net of four seats in the House of Delegates for the Democratic Party. Combining extensive field operations, direct mail and micro-targeting, this program successfully identified, persuaded and motivated targeted voters to achieve victories across the state.