MCG understands that political communication is not about candidates, consultants, pundits or blogs. It’s about connecting with real people who lead real lives and don’t spend much time thinking about politics.
When developing a plan for our clients, we embrace a collaborative approach, working as a team to devise sound strategy and creative concepts that can be brought to life with eye-catching design. MCG is able to develop different styles for different clients and targeted voters because we have the most art capacity in the business and run three shifts of designers during the busy season. This approach to design allows us to take risks, try new things and sweat the little stuff that makes a difference.
At MCG, we listen to our clients and develop a system of communication that best suits their needs for every step of the project. This includes client feedback, revisions (we change it until we get it right), approvals and production timelines.
We put a tremendous amount of energy and resources into absolutely everything we do.